It’s always challenging for businesses to adapt to the ever changing market needs especially if they have already established in their current model. Technological advancements impact businesses in different ways and here are some of the effects of technology on your business model. The expert blockchain consulting will enlighten you on the various business models based on technology;

Improved communication


Business technology plays a huge role in improving the communication process. For instance, digital product applications (apps), websites, emails can help to streamline the communication between customers. Using different types of communication technology channels companies are in a better position of flooding the economic market with their message. Additionally, companies receive consumer feedback through such electronic communication channels which enable them to reach them in real-time.

Reduction of the business costs

Small business can greatly benefit from technology since it significantly reduces transaction costs. What’s more business technology plays a huge role in automating back office functions such as accounting, payroll and record keeping.


Business technology enables the companies to outsource different business functions in the international or national business environment. Additionally, it helps businesses to focus on completing business and lower coats at different levels. Most large enterprises outsource the customer service and technical support functions while the small firms choose to outsource services if they do not have proper man power or facilities. Also, technology allows different businesses to outsource various functions to foreign companies at the lowest price possible.

Significant business growth

Small firms that take advantage of technological advancements can reach new economic markets. This means that they can expand their market into the international, national and regional markets thanks to retail websites where they can sell products to a wider economic market. The good thing about e-commerce sites is the fact that they represent a low-cost option that allows customers to access goods and services whenever they need. Businesses can also leverage internet advertising to reach their potential clients through carefully placed ads and banners.

Direct online sales


The advancement in technology has now made it easier for business to reach their intended customers by eliminating any middle men and this also means that wholesalers in the retail industries are dealt with. The service sector can also greatly benefit from the advancement in technology. This is because editors and therapists can serve their clients in quick-turns and this allows for a direct business to consumer interaction. Also, businesses will have all the information about customers which allows them to enhance and tailor their buying experience. This is also one of the best avenues to improve customer satisfaction and retain customers.